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Maybe I’m not the ideal person to make this analogy. After all, I haven’t been single for almost 20 years. That was before smartphones. Before Google. Before social media. Wifi barely existed. There was no Kindle, we actually read paper books. And Netflix wasn’t even an idea. Regardless, the phrase “Netflix and chill” has become parlance for […] The post Stop Trying to Netflix and Chill Your Customers appeared first on DealerRefresh . by Joe Webb via DealerRefresh

Could this be the 26th Digital Dealer? I remember starting at Digital Dealer 3 which was back in a tiny venue in Nashville and when I see the Orlando Conference Center now, home of DD26, it is impressive to see how far it has grown. Now remembering when I was 26 years old, that’s another […] The post Digital Dealer 26 Review with Kevin Frye #DD26 appeared first on DealerRefresh . by Kevin Frye via DealerRefresh

We live in a world where new technology swirls around us at a relentless and often dizzying pace, yet as we look closer inside the automotive industry and one particular area – the CRM – the winds are very calm, and the marketplace solutions aren’t keeping pace with innovation outside of the industry. In a […] The post 7 Seismic Shifts Coming to Automotive CRM appeared first on DealerRefresh . by Todd Smith via DealerRefresh