Automotive News Source

“It’s been a wild ride with strong results,” Chris Smith of Dealer.com says of a program intended in part to get dealers more involved in online marketing.        “Everyone swims in their own lane,” Smith says. Written by sfinlay@wardsauto.com       How do automakers convince skeptical dealers to advertise digitally more? By paying for it, at least for a while, says Chris Smith, Dealer.com’s vice president-advertising sales.    That bankrolling by manufacturers is part of a new Dealer.com program intended to do two things. One, stir more dealer interest in digital marketing. Two, better sync ad efforts of automakers (Tier 1), regional dealer associations (Tier 2) and individual dealers (Tier 3).    Since 2015, automakers have sponsored about 75 such campaigns using a Dealer.com platform. The automotive website-design and digital-marketing company handles the drilled-down local ads. Those are calls to ac...

Many dealerships subscribe to some type of call tracking service that records incoming phone calls, however, many sales managers neglect to listen to the calls on a regular basis. Typically, it’s not until the end of the month when they’re trying to squeeze out those last few units for the month, that the call tracking service comes to mind. They listen to calls and then, oftentimes, want to bang their head against the wall.   How salespeople handle incoming calls with prospective buyers can make or break a sale, causing the customer to choose a different dealership or brand entirely. Many sales people believe they can sell the car over the phone and close the deal without ever meeting the prospect!   Therefore, making sure that staff handling calls are prepared to do so by having the right training and approach, is vital to getting more prospects in the door and opportunities to make more sales. Yet far too many dealerships neglect to teach and coach, their salespeople in...

Certainly, one of the greatest approaches to find animation will be always to do the job under really a good mentor, even because of an apprentice at a studio which includes both true arts, also work-ups, in addition to pc design capacities together with the trendiest pc software for a cartoon. This list is updated with Top 10 Animation Books for Artists Simplified Drawing for Planning Animation (Wayne Gilbert) Inside this book Wayne Gilbert make clear you that the value of arranging your own cartoon, beginning from your fundamental drawing and ending together with the last cartoon. What's intriguing about the particular book is the fact that the writer commences with the final solution and subsequently experiences each of steps until the start. Animation (Shamus Culhane ) : Shamus Culhane has been an exceptionally skilled award-winning animator who functioned in most of the most notable studios out of the 1930s before the 1980s, also attracts a wealth of understanding from ...

Most businesses operate in a dedicated workspace, and they may not move or alter that space substantially for many long years. However, there are also instances when a business’s workspace is in flux. You may be in the process of relocating to a new space, operating out of a temporary space or running your operations in a similar manner. In these and other types of challenging situations, you understandably may face various logistics issues that must be properly addressed. These are some of the solutions that may work well for your business. Allow Employees to Work Remotely Setting up an effective and productive work environment while your company is in transition can be time-consuming and financially wasteful. Rather than use valuable resources to create a temporary workspace for your team, allow them to work remotely. This may not be possible for all positions, but you can drastically reduce the amount of temporary workspace that is needed when you allow some of your team members ...

Smartphones are now a natural part of our lives. If you have already adopted wireless charging at home, it’s time to lose the tangled cables in your car too. They are all about convenience and living a mess-free lifestyle. Qi and PMA Wireless Charging If you heavily rely on your phone for navigation or use ridesharing, your phone will have apps like Google maps which are good at depleting your phone’s battery. With a car wireless charger, you can have your phone juiced up if you tend to forget charging your phone in the house. Whenever you are in the car, you can use the car’s wireless charging pad to power all your Android and iOS devices. It works by simply placing the phone face up on the charging mat and charging will start automatically. In a world where drivers refuse to put down phones, car manufacturers have started to install wireless chargers in cars so you can use the phone when it is on the charging mat. This is in the wake of more phones and phone accessories support...

Smartphones are now a natural part of our lives. If you have already adopted wireless charging at home, it’s time to lose the tangled cables in your car too. They are all about convenience and living a mess-free lifestyle. Qi and PMA Wireless Charging If you heavily rely on your phone for navigation or use ridesharing, your phone will have apps like Google maps which are good at depleting your phone’s battery. With a car wireless charger, you can have your phone juiced up if you tend to forget charging your phone in the house. Whenever you are in the car, you can use the car’s wireless charging pad to power all your Android and iOS devices. It works by simply placing the phone face up on the charging mat and charging will start automatically. In a world where drivers refuse to put down phones, car manufacturers have started to install wireless chargers in cars so you can use the phone when it is on the charging mat. This is in the wake of more phones and phone accessories support...

Smartphones are now a natural part of our lives. If you have already adopted wireless charging at home, it’s time to lose the tangled cables in your car too. They are all about convenience and living a mess-free lifestyle. Qi and PMA Wireless Charging If you heavily rely on your phone for navigation or use ridesharing, your phone will have apps like Google maps which are good at depleting your phone’s battery. With a car wireless charger, you can have your phone juiced up if you tend to forget charging your phone in the house. Whenever you are in the car, you can use the car’s wireless charging pad to power all your Android and iOS devices. It works by simply placing the phone face up on the charging mat and charging will start automatically. In a world where drivers refuse to put down phones, car manufacturers have started to install wireless chargers in cars so you can use the phone when it is on the charging mat. This is in the wake of more phones and phone accessories support...

Smartphones are now a natural part of our lives. If you have already adopted wireless charging at home, it’s time to lose the tangled cables in your car too. They are all about convenience and living a mess-free lifestyle. Qi and PMA Wireless Charging If you heavily rely on your phone for navigation or use ridesharing, your phone will have apps like Google maps which are good at depleting your phone’s battery. With a car wireless charger, you can have your phone juiced up if you tend to forget charging your phone in the house. Whenever you are in the car, you can use the car’s wireless charging pad to power all your Android and iOS devices. It works by simply placing the phone face up on the charging mat and charging will start automatically. In a world where drivers refuse to put down phones, car manufacturers have started to install wireless chargers in cars so you can use the phone when it is on the charging mat. This is in the wake of more phones and phone accessories support...

Smartphones are now a natural part of our lives. If you have already adopted wireless charging at home, it’s time to lose the tangled cables in your car too. They are all about convenience and living a mess-free lifestyle. Qi and PMA Wireless Charging If you heavily rely on your phone for navigation or use ridesharing, your phone will have apps like Google maps which are good at depleting your phone’s battery. With a car wireless charger, you can have your phone juiced up if you tend to forget charging your phone in the house. Whenever you are in the car, you can use the car’s wireless charging pad to power all your Android and iOS devices. It works by simply placing the phone face up on the charging mat and charging will start automatically. In a world where drivers refuse to put down phones, car manufacturers have started to install wireless chargers in cars so you can use the phone when it is on the charging mat. This is in the wake of more phones and phone accessories support...

Henry Ford was once asked why he visited his executives rather than having them come to his office when problems arose or he needed questions answered. “I go to save them time,” said Ford. “I’ve found that I can leave the other fellow’s office a lot quicker than I can get him to leave mine.” Ford knew the necessity of gaining information. [1] He also knew that being more efficient in gathering that information would save both his time and also make the executive more efficient in their work.   Internet leads have been around for almost 2 decades now. As their volume progressed, dealers started paying closer attention. To this day, however, most leads – whether third-party- or organic – contain very little information and are often inaccurate. Customers may be willing to provide their email address to gather information, but they may give a false phone number. This causes dealers who are on top of their game to waste a lot of time chasing a squirrel.   Great dealerships wil...

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes.  Click here to download the full report . This week’s Market Insights Report shows illustrates the continued strength used car prices have on the industry currently with cars overall stronger than trucks despite America’s strong appetite for trucks and SUVs. The report also showcases the three-year retention trends for Compact Cars. “Another banner week for used vehicle values! While consumers prefer SUVs to cars in the new market, cars are in strong demand as the more affordable option in the used market,” said Anil Goyal, Executive Vice President, Operations, Black Book. Volume-weighted, overall car segment values decreased by just 0.06% last week. In comparison, the values had decreased at a rate of 0.15% per week during the previous four weeks. Among car segments, Full-Size Car values increased by 0.22% la...

Following are the latest brand shopping insights from Jumpstart Automotive Media, which tracks millions of consumer shopping patterns each month. Here are some interesting data points from their most recent report: Subaru had the most July growth in brand interest (+9%) compared with June among top 10 brands, now ranking 9 th . The Crosstrek contributed to its growth (+18% in the Subcompact SUV/CUV segment) and the Ascent is gaining interest (new launch) with 31% growth compared to June in the midsize SUV/CUV segment. Honda leapfrogged Toyota and now ranks third in brand share of interest; Although Honda had modest growth, this was more due to a decline in Toyota’s share driven by launches in key competitive segments. Which Subcompact Utilities Saw the Most Growth in July?     SUBCOMPACT SUV/CUV SEGMENT       July 2018 vs. Last Month and Last Year                 Sha...

Automotive dealerships are no longer competing with other dealerships to win customers in the digital world. The real competition is coming from sites outside automotive such as Amazon, Netflix, Spotify, and Tinder, which have created new standards of personalization for shoppers. These destinations use machine learning to understand customers’ wants and needs and to provide […] The post How Automotive Can Get More Personal with Machine Learning appeared first on DealerRefresh . by Matt DiBari via DealerRefresh

The ever-increasing popularity of Cryptocurrencies has also helped shed light on what is known as the   Blockchain technology . It is what helps decentralize Cryptocurrencies like Bitcoin as with its ability to act as a public ledger, recording and verifying transactions, and ultimately diminishing the need for a central management system. The Blockchain technology is quoted as being the “next great disruptor, one that is even more likely to change the next decade of business than big data or artificial intelligence (AI)” on a recent article published in the Harvard Business Review. It is certainly going through a similar phase to what the internet experienced during the early 90s: slowly transforming from something that was limited to engineers into a widely adopted technology used by the masses. Here are a few reasons why the Blockchain technology could really be the future of Financial Technology  (FinTech) Diminished Need for a Central Ma...

I am sure many of you are familiar with the sad fate of Toys R Us. But, do you remember how it originated it’s online journey?  In the beginning of the Toys R Us online venture, they made a deal with Amazon to be the exclusive provider in their category. At the time, investors were delighted. They were of the opinion, “What’s not to like?” The best-known traditional toy retailer partnering with the most popular e-commerce retailer seemed like a win to them. Typically, this type of venture involves a significant investment in resources, IT and distribution. Toys R Us managed to do it with a handshake, inventory and a brand alliance.   Many believe the downfall of Toys R Us began because it pretty much gave up on branding the company and allowed Amazon to control the brand experience. No longer was the slogan people didn’t want to grow up because they were a “Toys R Us kid,” but rather because Amazon delivered the customer experience online that Toys R Us was famous for in th...

I am sure many of you are familiar with the sad fate of Toys R Us. But, do you remember how it originated it’s online journey?  In the beginning of the Toys R Us online venture, they made a deal with Amazon to be the exclusive provider in their category. At the time, investors were delighted. They were of the opinion, “What’s not to like?” The best-known traditional toy retailer partnering with the most popular e-commerce retailer seemed like a win to them. Typically, this type of venture involves a significant investment in resources, IT and distribution. Toys R Us managed to do it with a handshake, inventory and a brand alliance.   Many believe the downfall of Toys R Us began because it pretty much gave up on branding the company and allowed Amazon to control the brand experience. No longer was the slogan people didn’t want to grow up because they were a “Toys R Us kid,” but rather because Amazon delivered the customer experience online that Toys R Us was famous for in th...

There is one common problem most companies run into when they start a content marketing strategy. Frequently, executives have unreal expectations and expect to go from zero to hero in a matter of days. They want an immediate return-on-investment – such as leads, engagement or website traffic. I am afraid that is simply not realistic. Hey, sometimes you can hit gold straight out of the gate. But that is the exception rather than the rule.   Content is more of a long-term gain, but well worth the effort. And it isn’t just another piece of the SEO puzzle. In fact, it’s pretty key. Most web traffic still comes from organic search, more than paid campaigns, social media or any other channel. And, one of the most effective ways to improve SEO is with good content. In fact, according to an infographic published by copygoals.com, companies that blog have 434% more indexed pages and 97% more links.   However, many dealership websites are rather devoid of much useful or engaging co...

New tax law and economies of scale help publics and consolidators buck trends to grow earnings and fuel Q2 Buy/Sell market to 92% growth over Q1; one-eighth of all auto dealerships have changed hands since 2014 as industry consolidation continues Irvine, CA – August 29, 2018 – The new tax law and improved economies of scale and scope are among the trends driving a robust Buy/Sell market in Q2, after a slow start to the year, according to The Blue Sky Report’s® Second Quarter Report released by Kerrigan Advisors.   Seventy-five transactions were completed in Q2, a 92% increase over Q1. With consolidators and publicly-traded auto retailers seeing increased earnings as a result of these factors, profitability at dealerships holding steady, and dealerships embracing innovative, profit-driving business models, Kerrigan Advisors predicts that 2018 will mark the fifth consecutive year to see over 200 transactions.     “We estimate one in eight dealerships have chan...

In a time where most countries experience economic instability and financial crises, citizens find it hard to make ends meet which brings about frustration and unhappiness. To make a person happy, surely there is a need to work and make money, although some people say that money does not make happiness, certainly, it helps a lot. Let's see together how to earn big with Forex trading with these two simple ways after you must have opened an account. I recommend trading with Juno markets forex . Exchange Currencies Making money with online trading is not difficult if you have the right technique and work with a good broker like Juno markets . We have said that forex is all about buying and selling currencies. Trades positioned in the exchange market makes it very simple, easier to headlights than to say, very intuitive even for novice traders. To earn big with online forex trading, all you need do is exchange a currency against another. In this way, based on what are the strategie...

If one were to ask me what was the biggest life-changing event I’ve experienced I’m not sure I could say it was meeting my better half. Although she is certainly life changing, she wouldn’t have happened if it weren’t for me becoming a customer. I was born a car dealer. My Grandfather founded the family’s dealer […] The post Oh no. I’m a customer. appeared first on DealerRefresh . by Alex Snyder via DealerRefresh

You might surely have heard about the Amazon company who deals in the e-commerce or online shopping.The online shopping is a trending sound that hits the entire wall of productssales. Byusingtheinternet you can buy or sell anythingeasily. The 74% person around the globe takes the benefits of the online shopping but did they know that they can also make the earning by buying the product. What does Amazon affiliate marketing mean? As you read in the above paragraph that you can make earning by buying or selling the products.The Amazon offers an affiliate marketing program that gives you money. The only thing that you need to do is that you need to sale the Amazon products. Within the short time, you can become a millionaire.The online shopping is becoming most common now a days by taking this advantage you can earn money. Also, there are many companies that offer affiliate programmers but that are not best than the Amazon affiliate program.The earning that you can score at Amazon you...