Will Google’s Featured Snippet Update Increase Engagement/Conversions?

Google announced some significant changes to featured snippets. When clicking on some snippets, Google will now take you directly to the exact text seen in the snippet on the webpage. This text is then highlighted. Here’s the Google Tweet announcing the update: Here’s an example of the highlighted text on the webpage: Note: I took …

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by Joe Friedrichsen via DealerRefresh

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